# First 100 Users: Post Templates Six templates. Fill every [SLOT] in your own words, then read it out loud once; if it sounds like a press release, rewrite it until it sounds like you. Slots marked (optional) can be deleted. Rule that applies to all six: **one link maximum, and only where the template shows one.** Extra links are how filters and moderators identify spam. --- ## 1. The honest Reddit post For niche subreddits (Channel 1). Check the sub's rules allow it first. **Title:** > I built a [PLAIN DESCRIPTION, e.g. "free tool that turns voice memos into shopping lists"] because [THE PROBLEM IN THIS SUB'S WORDS]. Tell me why it's wrong. **Body:** > [1-2 SENTENCES OF YOUR STORY WITH THE PROBLEM, e.g. "I've been meal-planning for a family of five for three years and I still ended up at the store without the list every week."] > > So I built [NAME]: [WHAT IT DOES IN 2 SENTENCES, NO ADJECTIVES]. It's [FREE / $X], no signup needed to try it: [LINK] > > I'm sharing it here because this sub knows this problem better than anyone. What am I missing? What would make you actually use something like this, or what makes it a hard no? > > (Made by me, happy to answer anything.) **Why it works:** the title asks for criticism, not clicks. Redditors will argue with you, and every argument is feedback plus visibility. The disclosure line removes the "caught promoting" risk entirely. ## 2. The group post For Facebook, WhatsApp, Slack, and Discord groups you already belong to (Channel 2). > Hey all, slightly self-indulgent share: I got fed up with [PROBLEM THE GROUP COMPLAINS ABOUT] and ended up building a little tool for it. > > It [WHAT IT DOES, ONE SENTENCE]. [FREE / COSTS $X]. Here it is if anyone wants to poke at it: [LINK] > > Genuinely just want to know if it's useful to anyone here or if I've built a solution to a problem only I have. Brutal opinions welcome. > > [OPTIONAL: "Cleared it with ADMIN NAME first."] **Why it works:** "slightly self-indulgent share" and "a problem only I have" do the self-deprecation for you, which disarms the promo-radar. The ask is for opinions, which groups love giving, not signups. ## 3. The personal DM or text to a friend For your own contacts (Channel 3). Send individually. Rewrite in the way you actually text this specific person. > hey [NAME], random one: remember [HOW THEY KNOW ABOUT YOUR PROBLEM / THEIRS, e.g. "you complaining about chasing invoices at Sam's birthday"]? I finally built the thing. > > It's called [NAME], takes about 2 minutes to try: [LINK] > > No pressure at all, but if you do try it, I'd love the unfiltered version: what's confusing, what's broken, what's pointless. You're one of maybe 5 people I trust to be honest about it. **Why it works:** the specific memory proves it's not a blast, the "5 people I trust" makes honesty the favor, and the out ("no pressure") paradoxically raises reply rates. ## 4. The reply-to-a-question answer For answering questions on Reddit, Quora, and forums (Channel 6). The answer must fully help even if they never click. > [2-4 SENTENCES THAT GENUINELY ANSWER THEIR QUESTION. Real steps, a workaround, a tool comparison, whatever actually solves it. This part is the whole answer on its own.] > > [OPTIONAL SECOND TIP: "Also worth knowing: [RELATED ADVICE]."] > > Full disclosure, I had this exact problem often enough that I built a small tool for it, [NAME] ([LINK]). It [ONE SENTENCE ON WHAT IT DOES]. [FREE / $X]. Totally fine to ignore, the steps above work without it. **Why it works:** the 80/20 split (real help first, mention last) is the difference between an expert and a spammer, and "totally fine to ignore" signals you're confident enough not to need the click. ## 5. The build-in-public short-video script For TikTok, Reels, and Shorts (Channel 4). 30-45 seconds. Screen recording of your app, your voice over it, captions on. > **Seconds 0-3 (the hook, say the problem, not the product):** > "If you still [PAINFUL WAY PEOPLE DO THE TASK, e.g. 'plan your meals by scrolling your camera roll'], I built something for you." > > **Seconds 3-8 (one line of story):** > "I'm [NAME/ROLE, e.g. 'a dad of three'] and I got tired of [PROBLEM], so I made [APP NAME]." > > **Seconds 8-30 (the demo, narrate what you tap):** > "Watch: I [FIRST ACTION], it [WHAT HAPPENS]. Then [SECOND ACTION], and [THE PAYOFF MOMENT, the thing that makes people go 'oh']." > > **Seconds 30-40 (close):** > "It's called [APP NAME], spelled [SPELL IT IF UNUSUAL], it's [FREE / $X]. If you'd use this, tell me in the comments what's missing. Day [N] of building it in public." > > **On-screen text throughout:** the app name, bottom of frame. **Why it works:** problem-first hooks survive the 2-second scroll test, the payoff moment is what gets shared, and "tell me what's missing" farms comments, which is the metric these algorithms rank hardest. ## 6. The follow-up: thank-you + ask for feedback For anyone who signed up or replied, 3-7 days later. Individually, not as a newsletter. > hey [NAME], you tried [APP NAME] last week, thank you, genuinely. > > Can I ask you one question? [PICK EXACTLY ONE: "What almost stopped you from signing up?" / "Have you opened it again since, and if not, what would've brought you back?" / "If you could change one thing about it, what?"] > > One line back is plenty. And if it just wasn't for you, that's a useful answer too. **Why it works:** one question gets answered, three get archived. "What almost stopped you" surfaces friction people would never volunteer, and it's the question whose answers most reliably turn user 8 into users 20-100. --- ## Make the templates yours in one paste Give this file to your AI along with your product description: > "Here is a file of post templates (attached). My product: [ONE-LINE DESCRIPTION]. My target user: [WHO]. The problem it solves: [PROBLEM]. My link: [URL]. Fill in every template with my details, keeping the tone casual and specific, no marketing adjectives (no 'seamless', 'revolutionary', 'game-changing'), no emojis, no em-dashes. Where a template needs a personal story, leave a [YOUR STORY] slot for me, do not invent one. Output all six, ready to paste." Then do the one edit the AI can't: put the true personal details in. The story slots are where trust comes from, and they only work if they're real.